Son Moragues on protecting rural island heritage

Valldemossa estate explain innovative stewardship program campaign in Rialto Living store

Homestore Rialto Living was the venue for a fascinating talk by olive oil producers Son Moragues, about the first Mallorcan land stewardship program and organic olive oil production. Guests enjoyed a glass of cava and fingerfood while hearing about innovative regeneration projects for the Serra de Tramuntana and protection of the island’s traditional rural landscapes.

Centenary olive groves, ancient oak forests and Mallorca’s richest dry stone architectural heritage are under threat of disappearing and with them the social economic fabric of villages in the region.

Joe Holles and Uta Werner, from the Valldemossa Son Moragues estate, explained how they have set themselves the task of recovering ancient olive groves through stewardship programs, with the aim of encouraging others on the island to follow suit.

Photos by Sara Savage

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Dr. Helen Cummins is a lifestyle editor, marketeer and successful entrepreneur, who has lived and worked in Palma de Mallorca for the past 20 years. She launched in 2003 which has grown into one of the island’s largest websites with over 6 million visits per annum.

The website is a collection of all the things Helen values since moving to the island, running abcMallorca Digital Media and creating an idyllic life in Son Vida with her husband Georg and daughter Eva.

Slow Living Mallorca is what sits at the heart of the hc/ website, which aims to inspire you to slow down and appreciate the Mediterranean lifestyle. Alongside her editorial team, Helen handpicks the recommended businesses showcased here that adhere to SLOW: Sustainable, Local, Organic and made with Love.