Home-staging helped to sell this property faster!

Staging your home can make your home more appealing to potential buyers

Interior designer Justine Knox used colourful art and accessories to add a fun and vibrant feel to this newly built contemporary home – enhancing its appeal on the real estate market.

When the German developers of this contemporary property wanted to sell it on, they wanted potential buyers to envision its full potential. They brought in renowned interior designer Justine Knox, whose home-staging expertise created a distinctive home for sale.

Justine first defined the property’s positive and negative aspects, so she could eliminate the negatives and enhance the positives. “There are certain details and lifestyle indicators which must be present to hook the buyer’s interest.” Although furnished with the basics, the property’s poor décor was likely to detract from its appeal.

The designer began in the house entrance which, even with its private lift, lacked any character. She wanted to hint at what would be found beyond this grand space. With the owners’ permission she added bold art and accessories throughout the house, defining every room to give it character.

“Be brave with colour,” is Justine’s advice. “And don’t underestimate the power of accessories, they are worth the investment and make the difference between a house and a home.”

As a result, Loveshack was sold shortly after going on the market. Justine was brought in as a consultant, working with the architects, for the clients’ second new-build property – and a third project is already being discussed.

Address details

Love Shack project Knox Design Mallorca

Knox Design

Calle Valencia 45, Santa Ponsa

Dr. Helen Cummins is a lifestyle editor, publisher and successful entrepreneur, who has lived and worked in Palma de Mallorca for the past 20 years. She started abcMallorca.com in 2003 which has grown into one of the island’s largest websites with over 6 million visits per annum.

Her website helencummins.com is a compilation of all the things she values since moving to the island, running hc/ Digital Media and creating an idyllic life in Son Vida with her husband Georg and daughter Eva.

Slow Luxury Living is what sits at the heart of the hc/ website, which aims to inspire people to slow down and appreciate the Mediterranean lifestyle. Alongside her editorial team, Helen handpicks businesses and places that adhere to SLOW: Sustainable, Local, Organic and made with Love.

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